How Upturnly Achieves a 95% Open Rate in Cold Email Campaigns
Marmik
Thu Feb 20 2025
Many cold email campaigns fail due to poor deliverability and low engagement. At Upturnly, we’ve developed a proprietary method to ensure emails don’t end up in spam, promotions, or updates folders, maximizing visibility. In this article, we uncover the technical setup, best practices, and continuous optimizations that enable our clients to reach their ideal prospects. From email warm-up techniques and strategic sending schedules to personalized messaging and advanced A/B testing, we break down the core strategies that contribute to our consistently high open rates.